Privacy Policy

Share the knowledge!Share on FacebookTweet about this on TwitterEmail this to someoneShare on Google+Share on StumbleUponShare on RedditShare on LinkedInShare on TumblrPin on Pinterest

The Car Stereo Chick uses some pretty cool software from Google that allows her to track visitor information which allows her to improve on website navigation, functionality and content.  Information is collected regarding visitor traffic, how visitors found the website, the amount of time they spent here, how many pages and what pages they viewed, and what country/region each visitor resides in.

As you may have noticed, there are ads placed on this website on all of the pages. These are Google Adsense ads and Amazon Affiliate Links.  Annie Amen is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com.  Google uses advertising cookies. Third parties may be placing and reading cookies on your browser, or using web beacons to collect information in order to place relevant ads on this website.

Google uses the DoubleClick DART cookie on publisher websites displaying AdSense for content ads. Subject to any applicable laws, rules and regulations, I have the sole and exclusive right to use all data derived from your use of the DoubleClick DART cookie for any purpose related to my business, provided that Google may use and disclose this data subject to the terms of Google’s advertising privacy policies and any applicable laws, rules and regulations.

How to opt out of the DoubleClick Dart cookie:

If you select the DoubleClick opt-out cookie, ads delivered to your browser by Google’s ad-serving technology will not be served based on the DoubleClick cookie. Your DoubleClick opt-out cookie will not be uniquely identified. Other options on AdSense sites, partner sites and Google services that use the DoubleClick cookie may no longer be available; for example, Google may no longer be able to prevent your browser from being served with the same ad over and over.

As long as your browser retains the DoubleClick opt-out cookie, Google won’t serve new DoubleClick cookies to your browser.

Using a tool created by the Network Advertising Initiative, of which Google is a member, you can opt out of several third-party ad servers’ and networks’ cookies simultaneously.

Preserving your opt-out cookie:

When you get a new computer, install a new browser, erase or otherwise alter your browser’s cookie file (including upgrading certain browsers) you may also clear the cookies in your browser, including the DoubleClick opt-out cookie. Google offers a number of options to preserve your opt-out cookie.

Conversion Tracking Cookie

Google also uses a cookie to measure advertising performance for advertisers who have opted-in to conversion tracking on Google and its AdSense partners websites. The conversion tracking cookie is set when a user clicks on an ad delivered by Google where the advertiser has opted-in to tracking. These cookies expire within 30 days and are not personally-identifiable. If this cookie has not yet expired when the user visits certain pages of the advertiser’s website, Google and the advertiser will be able to tell that the user clicked the ad and proceeded to that page. Each advertiser gets a different cookie, so no cookie can be tracked across advertiser websites.

How Google uses the conversion cookie information

Google uses the information collected by the conversion cookie to provide aggregate conversion stats to advertisers who have opted-in to conversion tracking. Advertisers are able to see the total number of users who have clicked on their ad and proceeded to a page tagged with a conversion tracking tag, but they do not have access to personally identifying information.

How to opt out of the conversion cookie:

If you want to disable conversion tracking cookies, you can set your browser to block cookies from the googleadservices.com domain.

Other Cookies

Google may use other cookies for advertising services from time to time.

You can opt out of interest-based ads through the Ads Preferences Manager or by using the tool created by the Network Advertising Initiative.

If you want to disable all Google cookies, you can set your browser to block cookies from the Google domain. However, some Google features and services may not function properly if your cookies are disabled.

Anonymous IDs in Applications and Other Clients

Google also uses “anonymous IDs” to serve ads in applications and other clients that do not support cookie technology. When you use an application or other client, the application or other client may send device information to us. We anonymize that device information by associating your device ID with a random, anonymous string of characters.

How Google uses the anonymous ID information

Google uses the anonymous ID information collected on mobile applications or other clients to:

-Enable the following ad serving features:

-Frequency Capping: Prevents users from seeing the same ad over and over again;

-Spam Filtration: Uses anonymous IDs as one of many signals that allow us to identify invalid clicks (or ad queries) and to protect our advertisers from fraudulent behavior;

-View-Through Conversions: Provides insight to advertisers on how many people who were exposed to an ad, didn’t click, but subsequently visited the advertiser’s website;

-Interest-Based Advertising: Allows advertisers (including Google) to serve ads to users in applications and other clients based on online activity and interests associated with the anonymous ID to serve subsequent ads to you after you leave that advertiser’s application or other clients.

-Audit, research, and analyze the data in order to maintain, protect, and improve Google services;

-Ensure that Google’s ad-serving technologies function properly; and

-Develop new services.

Managing your ads preferences

Google strives to provide you with relevant and useful advertising. Based on activity in applications and other clients that use the anonymous ID, Google may associate the anonymous ID with relevant interest categories. Google then uses these categories to show interest-based ads on these applications or other clients. Google will not associate sensitive interest categories with the anonymous ID (such as those based on race, religion, sexual orientation, health, or sensitive financial categories) and will not use these categories when showing you interest-based ads.

Using your device, you may view, edit and add to the categories associated with anonymous IDs used to provide you with interest-based advertising. Read more about device specific preference managers.

Your ads preferences will be respected across all applications or other clients that use the anonymous ID to serve such ads. Read more information about device specific interest-based advertising.

How to reset or opt out of the anonymous ID

You may choose to reset or opt out of anonymous IDs at any time.

If you choose to reset, Google will associate your device identifier with a new anonymous ID.

If you choose to opt out, ads delivered to your application or other client by Google’s ad-serving technology will not be served based on an anonymous ID. Other customization options in applications or other clients that use the anonymous ID may no longer be available; for example, Google may no longer be able to prevent your application or other client from being served with the same ad over and over.

As long as you remain opted out of the anonymous ID, Google won’t serve new anonymous IDs to your application or other client.

Privacy policies of other advertisers and publishers

Google requires customers that display Google ads to comply with all applicable laws, including data protection laws that require posting a privacy policy. We encourage all users to review the privacy policies of sites they visit for information about those sites’ data practices.

Contact Google

If you have any questions about Google’s adsense privacy policy, please feel free to contact them online or write to Google at

Privacy Matters
c/o Google Inc.
1600 Amphitheatre Parkway
Mountain View, California, 94043
USA
 

If you have any questions for the Car Stereo Chick regarding this privacy policy, please feel free to contact her at annie@carstereochick.com.


 
Share the knowledge!Share on FacebookTweet about this on TwitterEmail this to someoneShare on Google+Share on StumbleUponShare on RedditShare on LinkedInShare on TumblrPin on Pinterest

Leave a Reply

Your email address will not be published. Required fields are marked *